The Moscow State Gallery is teaming up with platform RDI.Digital to launch the My Tretyakov blockchain project. The goal is to allow any art fan to transfer the museum’s exhibits into a digital format, thus enabling the whole world to see them on the distributed ledger. Supposedly, famous paintings such as Serov’s Girl with Peaches or Malevich’s Black Square are going to be blockchainized too.
Donations for art digitizing
An individual or entity that provides their funds for digitizing pieces of art stored in the Gallery will be registered as patrons. The connection of a patron with a specific work of art will be set up randomly by means of a DLT-based solution created by an Austrian startup Riddle&Code.
The amount of donations required from a company/wealthy individual is still in discussion.
The head of Tretyakov’s partner RDI.Digital, Alexei Steblev, shared in an interview that blockchain will allow studying the circle of interests of My Tretyakov participants through their profiles as well as creating your own collections of art pieces from the Gallery.
Artificial intelligence on the horizon
The creators of the My Tretyakov project hope that the network of digitized art exhibits will become a basis for the development of AI-based services that will take into account customers’ interests and tastes.
Blockchain art auctions
Both open ledger technology and cryptocurrency have already become a part of the world of art. Numerous auctions are selling paintings and other artworks — such as Van Gogh, Warhol, and Picasso — for crypto. Also, U.Today previously reported about a project that offers art appreciators crypto tokens for shared ownership of especially valuable pieces.
Alex Dovbnya
Valeria Blokhina
Vladislav Sopov
