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Editorial policy

U.Today strives to provide its readers with breaking news, analysis, exclusive interviews, and op-ed articles. Our goal is to become the go-to media outlet of crypto.

Our mission

While there is a lot of FUD in the crypto space, we always get to the core of the problem to inform and educate our constantly growing user’s army. At the same time, our readers realize that we are not the first and last word in crypto. It's up to them to decide. Our job is fair and accurate reporting that this industry desperately needs. Every day we work with passion and soul, honestly review the market situation, and find out some new things together with our audience.

Copyright & attribution

U.Today adheres to the highest journalist standards. All our content goes through a rigorous plagiarism check before publishing. If we a story that has been already covered by other outlets, we always refer to the original source that broke the news. We mainly rely on authoritative news agencies, such as CNBC and Bloomberg.

Ethics policy

When searching for stories and writing news, our journalists follow a specific set of guidelines that are in line with commonly accepted standards in journalistic ethics. However, it is important to note that these rules are not set in stone due to the fast-paced nature of reporting, and some stories may be covered differently in some circumstances. U.Today operates as an independent media outlet, which means that its coverage is free of any private interests. We do not practice “pay for play” journalism. Our writers are strictly prohibited from accepting any payments or gifts for covering certain cryptocurrency projects or issues.

Fair reporting

Our journalists strive for fair and balanced reporting. They are committed to getting to the bottom of every story, making sure that U.Today’s readers get the most accurate picture of events and hear every side of the story. We are not going to cut people slack. You may occasionally spot controversial articles on U.Today, but we believe that it is our obligation to shed light on projects and events. We are always ready to hear the other side of the story and act accordingly.

No crypto tribalism

U.Today is above crypto tribalism. We cover a diverse array of cryptocurrency projects to more fully reflect the state of the industry.

No fake news

To make sure that every article and report is devoid of any biased opinions or false information, our editorial team meticulously fact-checks. If we happen to make a mistake, we will always acknowledge it.

We cannot be bought

Nobody controls our voice. U.Today always acts in the best interest of its users. We do not accept payments from other organizations to promote their projects. Any op-ed article reflects the opinion of its author.


Mistakes happen. Our readers are encouraged to alert us to any factual error they happen to find in our published articles. To maintain the integrity of our reporting, we carefully review all alerts and correct a story if it indeed contains a misstated fact. All corrections are usually specified in an editor’s note that is added at the top of the story. In addition, we also correct erroneous information on our social media platforms. If the published material contains inaccuracies, U.Today editors are ready to make all the necessary corrections as soon as possible. If you think that an article of ours contains inaccuracies, please contact our editor-in-chief by email at Please provide a link to the article with false information together with your corrected version. It may take us up to 24 hours to verify your alert.



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