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Coinbase Added 21 New Cryptocurrencies: List Is Surprising

Wed, 6/08/2025 - 8:16
Coinbase's most popular assets are meme coins, and it is clear why
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Coinbase Added 21 New Cryptocurrencies: List Is Surprising
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With 21 new cryptocurrency assets added to Coinbase's spot market listings in Q2, 2025, meme coins naturally took center stage. Kaiko data indicates that the most-traded tokens were Fartcoin, Prompt and Zora. Fartcoin alone surpassed three million trades. This demonstrates the exchange's shift to coins that bring in a lot of retail interaction and, frequently, high trading fees. 

Coinbase's Q2 results

These additions coincide with Coinbase's mixed Q2 financial results. Although revenue increased by 33% year over year to $1.05 billion, it was still less than the $1.59 billion analysts had predicted.

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By June, April's $89 billion in monthly trades had dropped to less than $57 billion, which was a dramatic change from Q1, when volumes never dropped below $100 billion. Coinbase's continued dependence on hype-driven trading activity was highlighted by this decline, which happens to match the lower market volatility even though Bitcoin reached all-time highs in May.

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Coinbase's business plan

Short-term business sense supports the exchange's plan to list more high-engagement tokens. Despite their volatility, meme coins are a goldmine for exchanges. Due to their low unit prices, rapid news cycles and social media hype, they constantly buy and sell, which results in transaction fees. 

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Additionally, they frequently draw in new traders, which raises brand awareness and wallet creation metrics. This meme coin-heavy strategy is risky, though. These assets are infamously vulnerable to manipulation, whether via influencer-driven hype cycles, liquidity squeezes or coordinated pump-and-dump schemes.

By branching out into payments staking and other financial services, Coinbase hopes to become a super app that is comparable to China's WeChat or Alipay and less dependent on trading fees.

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