Stellar (XLM) Debuts New Logo, Saying Goodbye to Rocket Ship

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Tue, 03/12/2019 - 06:46
Alex Dovbnya
🚀🗺️Stellar’s rocket ship is going back to open space to further explore the universe, but the company is not ditching the space theme
Stellar (XLM) Debuts New Logo, Saying Goodbye to Rocket Ship
Cover image via U.Today
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Stellar Development Foundation has recently announced its plans to redesign the coin’s logo to make in more appealing to financial institutions. Hence, it will ditch the cartoon rocket ship that has defined the company’s brand.

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‘You’ve served as well’   

The design firm Kurppa Hosk was responsible for reimagining the coin’s logo. The foundation shared the main guiding principles that will define its future visual representation.

The new logo was supposed to be versatile since it cannot solely apply only to one financial service. Apart from that, it should be ‘friendly and inclusive.’ While Stellar is saying goodbye to its rocket ship, it didn’t want to abandon the space exploratory theme.

The new logo is here

Stellar is already preparing for global adoption, so it’s looking for unicode that could be used when Stellar (XLM) becomes a standardized currency. Currently, the unicode symbol doesn’t exist, but after ‘the initial exploration’ they came with the idea of a ‘planetary’ circle. After playing around with the initial variants, a new Stellar logo appeared. As you can see, it resembles the letter ‘S’ and the planet Saturn. It will be a perfect fit for a currency symbol.  

new logodollar

The official stellar.org redesign will take place in May. The company claims that it’s a significant step towards changing the face of the company.

About the author

Alex Dovbnya (aka AlexMorris) is a cryptocurrency expert, trader and journalist with extensive experience of covering everything related to the burgeoning industry — from price analysis to Blockchain disruption. Alex authored more than 1,000 stories for U.Today, CryptoComes and other fintech media outlets. He’s particularly interested in regulatory trends around the globe that are shaping the future of digital assets, can be contacted at alex.dovbnya@u.today.