Bitget, the world's largest Universal Exchange (UEX), has launched its “VIP to the Top” campaign as part of its eighth-anniversary celebrations, giving eligible professional traders a direct route to VIP 7, the exchange's highest VIP tier.
Running from Sept. 15 through Oct. 31 under the anniversary theme “Built for Perfect Trades,” the campaign is designed to recognize traders based on their existing activity, including users who hold qualifying VIP status on other cryptocurrency exchanges.
The main component, called Ultimate VIP Perks, provides eligible former Bitget VIPs and VIP users from other platforms with a 30-day VIP 7 Experience Card. Participants can therefore access the top tier without moving through Bitget's VIP levels one by one.
Traders coming from other crypto exchanges can qualify by demonstrating at least 50 million USDT in futures trading volume or 30 million USDT in spot volume over the previous 30 days.
Former Bitget VIPs who reached VIP 4 or higher through futures trading volume between August 2025 and August 2026 can also qualify if they no longer hold VIP status when the campaign starts.
The campaign follows surveys and interviews involving more than 300 Bitget VIP users. According to the exchange, participants identified trading costs and rates among the factors most relevant to high-frequency and professional traders.
"Experienced traders have already earned their stripes, and switching platforms shouldn't mean starting from zero," said Gracy Chen, CEO of Bitget. "In our conversations with VIP traders, they were clear that trading costs, liquidity, execution and capital efficiency matter the most. VIP to the Top recognizes the level these traders already operate at and gives qualified participants a direct route to the trading conditions and service that come with our highest VIP tier."
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Campaign targets professional and institutional traders
Beyond fee discounts, Bitget's VIP program includes trading and borrowing rates, API access, Unified Trading Account infrastructure, multi-asset trading capabilities and dedicated VIP services.
Participants can also extend their VIP experience by meeting additional trading requirements during the campaign. Alongside Ultimate VIP Perks, the initiative includes a VIP Upgrade program and a TradFi Challenge featuring activities involving US stock spot trading and TradFi futures.
The campaign comes as Bitget expands its Universal Exchange strategy across cryptocurrency and traditional markets.
The exchange is placing greater emphasis on professional, institutional and high-net-worth traders as it develops infrastructure focused on execution, capital efficiency, connectivity and services for higher-volume market participants.
Dan Burgin
U.Today Editorial Team
