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Bitcoin Price Plunges as Strategy Sells BTC

Mon, 1/06/2026 - 13:05
Strategy (NASDAQ: MSTR) has disclosed the sale of 32 BTC for $2.5 million. This is the company's first Bitcoin divestment since late 2022.
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Bitcoin Price Plunges as Strategy Sells BTC
Cover image via U.Today
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Strategy has revealed that it has sold 32 BTC for approximately $2.5 million at an average price of $77,135 per coin in a recent filing. 

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This is an extremely rare move for the company that routinely wows the cryptocurrency community with its massive purchases. 

The company holds over 843,000 BTC as of mid-May 2026 after its enormous streak of accumulation. 

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However, executives recently showed openness to selective sales if they increase BTC per share value.

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The transaction accounts for only an infinitesimal 0.004% of the company's holdings. Hence, it has a negligible impact on reserves yet fuels market speculation given transfers to exchanges and ongoing debates about future strategy shifts.

Yes, this appears to be Strategy's first Bitcoin sale since December 2022.

The company sold 704 BTC on December 22, 2022 (for $11.8 million) for tax-loss harvesting purposes. This was their first-ever sale after starting large-scale Bitcoin accumulation in 2020.

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Since then, the company would normally announce weekly or periodic purchases. On-chain activity and rumors occasionally sparked speculation, but these were denied or unconfirmed.

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The price of Bitcoin plunged to an intraday low of $71,952, according to CoinGecko. 

In early May 2026, during Strategy’s Q1 earnings call and follow-up interviews, both Michael Saylor (Executive Chairman) and Phong Le (CEO) publicly confirmed that they were moving away from the long-standing "never sell" policy. 

He framed it as part of a capital allocation strategy to maximize Bitcoin per share over time.

Saylor also noted that sales would be offset by even larger purchases. As reported by U.Today, he said that the company would buy 20 BTC for every one sold. 

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