South Korean Music Industry Heavyweight Using Ethereum Blockchain to Find Next K-Pop Superstar

  • Alex Dovbnya
    📰 News

    Z-Pop Dream Project will utilize the Ethereum Blockchain to discover future K-Pop idols. Technology will be particularly used during audition sessions and award shows


South Korean Music Industry Heavyweight Using Ethereum Blockchain to Find Next K-Pop Superstar

The Korean Herald reports that Z-Pop Dream Project, which stands behind such global superstars as BTS, will utilize the Ethereum Blockchain to discover future K-Pop idols. The nascent technology will be particularly used during audition sessions and award shows, allowing fans to engage in an open and transparent voting process.      

Blockchain will serve as a catalyst for talented artists who struggle to make it in the burgeoning K-Pop industry. After discovering talented individuals, the company will continue working in order to turn them into a global K-Pop act.

 

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About the author

Alex Dovbnya (aka AlexMorris) covers all things crypto — from major projects, which are fighting tooth and nail to gain the upper hand in the burgeoning industry, to the latest regulatory trends around the world. When he happens to take a break from crypto, Alex delves into cognitive linguistics (metaphors can be fun too!).

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