New Crypto Vision: First Look at Roger Ver's Bitcoin.com After Rebranding

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Mon, 06/17/2019 - 15:35
Alex Dovbnya
Bitcoin.com reminds its uninitiated readers that the site shouldn’t be compared to a digital asset     
New Crypto Vision: First Look at Roger Ver's Bitcoin.com After Rebranding
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Contents

Roger Ver’s Bitcoin.com, one of the leading crypto-oriented websites, has just made an announcement about revamping its design to fit in with the new era of crypto. When commenting on the recent redesign, Ver called it ‘a bold chapter for Bitcoin.com,’ which showcases the empowering effect of economic freedom.

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Creating an identity

The blog post also states that their branding never received proper attention since they were mostly focused on technical issues.

We didn’t always give our branding the attention it needed. In short, the way we communicated was often too technical and our color palette didn’t make for the best user experience.”

The new design helps create a completely new identity for the Bitcoin.com brand. Speaking of the technical side, the website now works perfectly well on different platforms.

The updated website also has a slew of educational materials in the Getting Started section that are mainly designed for absolute beginners who are only making their baby steps towards the Blockchain technology.

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The new logo

The recently updated Bitcoin.com, which combines different green-tone blocks, might baffle the visitors with its obscurity (their previous one was way more straight-forward).  

Andrew Todd claims that the purpose of this logo is to highlight the scalability issues that are plaguing the Bitcoin community. The fact that the green blocks are moving upwards signifies the constant pace of growth.

By creating this simple logo, Bitcoin.com wants to be more relatable to the average Joe.

About the author

Alex Dovbnya (aka AlexMorris) is a cryptocurrency expert, trader and journalist with extensive experience of covering everything related to the burgeoning industry — from price analysis to Blockchain disruption. Alex authored more than 1,000 stories for U.Today, CryptoComes and other fintech media outlets. He’s particularly interested in regulatory trends around the globe that are shaping the future of digital assets, can be contacted at alex.dovbnya@u.today.