Tron CEO Justin Sun got a lot of media attention after sharing existing news about joining forces with Liverpool F.C., the legendary Premier League club. However, it appears that the much-talked-about partnership never happened in the first place.
What is Tron!?
According to Decrypt, LFC confirmed that there was never any Tron partnership on the table. In a tongue-in-cheek manner, the outlet claims that the club’s spokesperson had no idea about the company under discussion (Jack Dorsey can relate):
“Tron !?” she repeated, bewildered such a thing could even exist.
Apart from posting a promotional video with a high-flown caption, Sun failed to reveal any additional details about the (alleged) LFC tie-up. Nevertheless, the Twitter regular called it ‘an official partnership’, and many TRX holders were quick to assume that onboarding a major football club could give a lot of exposure to Tron and the crypto industry in general.
The imminent backfire
In case you didn’t know, Kraken also scored a partnership with LFC (kind of). Kraken CEO Jesse Powell recently posted a screenshot of a typical spam email on Twitter, which claims that the exchange could build its brand with the help of LFC. It is very likely that Sun received a similar donation, but he either took it at face value or made (a very bad) attempt to turn it into a cheap publicity stunt. In any case, the ‘partnership’ will most likely backfire.
@justinsuntron dont play with us man. I have been a Liverpool supporter for 18 years now and a Tron supporter for 2 years.— Norman Prima (@Mikeshashimi) April 24, 2019