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Justin Sun Teams Up with Liverpool F.C. without LFC Knowing

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Wed, 04/24/2019 - 16:54
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Contents

Tron CEO Justin Sun got a lot of media attention after sharing existing news about joining forces with Liverpool F.C., the legendary Premier League club. However, it appears that the much-talked-about partnership never happened in the first place.

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What is Tron!?

According to Decrypt, LFC confirmed that there was never any Tron partnership on the table. In a tongue-in-cheek manner, the outlet claims that the club’s spokesperson had no idea about the company under discussion (Jack Dorsey can relate):

“Tron !?”  she repeated, bewildered such a thing could even exist.  

Apart from posting a promotional video with a high-flown caption, Sun failed to reveal any additional details about the (alleged) LFC tie-up. Nevertheless, the Twitter regular called it ‘an official partnership’, and many TRX holders were quick to assume that onboarding a major football club could give a lot of exposure to Tron and the crypto industry in general.

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The imminent backfire

In case you didn’t know, Kraken also scored a partnership with LFC (kind of). Kraken CEO Jesse Powell recently posted a screenshot of a typical spam email on Twitter, which claims that the exchange could build its brand with the help of LFC. It is very likely that Sun received a similar donation, but he either took it at face value or made (a very bad) attempt to turn it into a cheap publicity stunt. In any case, the ‘partnership’ will most likely backfire.

About the author

Alex Dovbnya (aka AlexMorris) is a cryptocurrency expert, trader and journalist with extensive experience of covering everything related to the burgeoning industry — from price analysis to Blockchain disruption. Alex authored more than 1,000 stories for U.Today, CryptoComes and other fintech media outlets. He’s particularly interested in regulatory trends around the globe that are shaping the future of digital assets, can be contacted at alex.dovbnya@u.today.

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